Deliverables

,

Year

2019

Location

New York, USA

Friends of Ferals is a feral cat rescue group based in Suffolk County, Long Island, New York.

Brief

This site and its logo were designed and built by us free of cost to the organisation, as it is one near and dear to our hearts. The group is an all-volunteer feral cat rescue group operating on eastern Long Island in New York State.  They rely purely on donations of which 100% go to the care of the animals.

Challenge

The challenge was to create a friendly, informational website that not only showcases the work done by Friends of Ferals – Long Island, but also provides information about adoptable felines they have rescued.  The website required calls-to-action for donations, as 100% of their donations go to the well-being, food,  medical treatment and neutering/spaying of the cats.  The site needed to be easy-to-navigate to accommodate audiences of different digital proficiency and devices.

Colours & Typography

#2d2d2d
#a95b8a
#007991
#339989
Dekko
AaBbCcDdEeFfEeGgHhIi
JjKkLlMmNnOoPpQqRrSs
TtUuVvWwXxYyZz
PT Sans
AaBbCcDdEeFfEeGgHhIi
JjKkLlMmNnOoPpQqRrSs
TtUuVvWwXxYyZz

Final Result

We were able to create a WordPress website and logo that captured the spirit of the cat rescue and multiple calls-to-action to donate while also providing information about the rescue itself.

The site was built with a fully customised theme, including a blog that allows the group to showcase the cats and kittens that can be socialised and domesticated for adoption, as well as information about stray and feral cats and how they are cared for. A contact form provides an easy way to get in touch with the volunteers.

To donate to this wonderful cause, please go here.

Graphics

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